Month: September 2015

Want to Retain Information Better? Print it Before Reading.

The average adult now spends 8 hours a day in front of a screen – whether that’s a computer screen at work, the tv, or their smartphone – so it’s safe to say that we read a huge amount of information on non-printed media. But a recent study from TwoSides has shown that people retain or use information far better if they initially read it on paper. 84% of people surveyed believe that they understand and can retain information better when they read it on paper, and only 31% think that mobiles and smart phones are useful for reading and memorising information. The survey asked 500 UK and 1,000 US consumers about a range of issues related to the switch read more...